Social Media seems to be its own thing in the digital world, where things seem to move super-fast with thousands of users, millions of comments, and several influencers who have risen to the top. How do you compete with that? Countless people have more Instagram followers, sponsored support, and crowds hanging onto their every word.
Where is the wiggle room for a beginner? How can you expect to be heard and followed in the shuffle? You could buy some followers to boost your numbers, or you could hunker down and get started at carving out a place of your own. It won’t be easy, and you’ll probably start and stay small before the crowds come to you. If you persevere, they will come, count on it.
First, create a profile and follow all the steps. Each social media site has its own profile requirements, but Twitter will be the spotlight of this article for now. Make sure your picture depends on the type of feed you are working on. So, if you are doing a Twitter feed for your business, then make your profile picture your logo.
If you are doing a personal feed, then you can do a personal picture or something a little silly. Finally, if your feed is professional, then include a professional photo. Then take a look at the biography, which is exactly the same as your photo. If your feed is personal, then the bio can focus on the personal side of your life.
If it is about work or for a business, then focus on the work side of your life. Biographies should be short and instantly tell people who you are and what you do. In addition, add in any links to a website, and other social media just so people can follow you there. Again, the content you link to should add value to the theme of your social media account.
Then, start following influencers who are doing what you do, and follow a few people. You might not get too many followers back, but this is just the start of getting your audience.
Then it is time to start adding value, and your tweets can be anything. Take the time to put out a posting schedule and really commit to creating posts that your niche needs. If you are creating a personal account, then the tweets can be personal stuff, but if the account is for professional use then you need professional posts.
So really work at creating or finding great content that you like, because then others who are like you will enjoy it too. Take the time to create a posting schedule, and also put time into retweeting, liking posts, and really connecting with your network. Basically, the more you give to your social media platform the more they will give to you.
That’s all it is, just pick a niche and the theme of your site, and then follow people in that niche. Post content that has value to them, and then rinse and repeat. Do it enough and you’ll grow into an influencer yourself!